The Warrell Corporation

Company Profile

Founded in 1965 and headquartered in Camp Hill, Pennsylvania, The Warrell Corporation is one of North America’s top contract confectionery manufacturers. The Company has built a reputation for excellence in core manufacturing processes, including chocolate enrobing, chocolate panning, hot panning and nut clusters. Warrell serves some of the world’s most recognized consumer packaged goods and private label brands, combining innovation, quality and flexibility to meet the complex manufacturing needs of its customers.

Situation

After decades of operational success as a multi-generational family business, Warrell began evaluating strategic alternatives to ensure its long-term stability. The Company sought a partner that would honor its legacy, support its employees and enable the business to thrive in changing environments. SSG was engaged to conduct a broad and competitive process, identifying parties with the capabilities and shared values necessary to carry Warrell’s mission forward. As part of its process, SSG engaged an extensive range of strategic and financial buyers, investors and financing sources, many of whom conducted a comprehensive review of the business. After evaluating proposals from multiple parties, Wolfgang Confectioners emerged as the most suitable investment partner, providing continuity and a solid foundation for future growth.

Solution

SSG’s deep experience across manufacturing, food products and special situations was critical in advising Warrell through a multi-year, dynamic mandate. SSG worked closely with management and stakeholders to evaluate a full range of strategic alternatives, enabling Warrell to navigate operational and market challenges and achieve a value-maximizing transaction that positions the business for continued success.