Press Release

SSG Advises Invata in the Sale of its Assets to McMurray Stern


SSG Capital Advisors, LLC (“SSG”) served as the investment banker to Invata, LLC (“Invata” or the “Company”) in the sale of substantially all of its assets to McMurray Stern Inc. (“McMurray Stern”), a portfolio company of Grays Peak Capital LLC. The transaction was effectuated through Article 9 of the Uniform Commercial Code and closed in December 2023.

Invata is an industry-leading logistics automation company that provides full-service warehouse and fulfillment solutions to blue-chip companies in a variety of industries. Invata offers customized goods-to-person systems, order picking and fulfillment systems, auxiliary fulfillment technologies, and a proprietary AI-powered software suite to automate operational decisions. The Company is one of the few logistics firms that offers a holistic solution that begins with an in-depth operational analysis and ends with a purpose-built, turnkey system that optimizes processes and resource utilization while maximizing operational efficiency.

Since its founding in 2010, Invata experienced years of strong financial performance and reputational success as the Company benefited from the increasing need for fulfillment-related technologies. However, the Company recently faced litigation with a large customer that caused liquidity issues and decelerated the sales pipeline. As a result, management determined that Invata would need a strategic or financial partner to support ongoing operations and allow the Company to achieve its long-term goals.

SSG was retained in June 2023 to solicit offers for the business. Leveraging its significant experience in the technology sector, SSG canvassed a wide range of investors, attracting significant interest from strategic and financial acquirers. The sale to McMurray Stern proved to be the best solution due to the strong operational synergies, enabling the two companies to integrate seamlessly. SSG’s experience working with companies in technology and software development, ability to navigate complex legal issues, and expertise running competitive sale processes enabled the Company to maximize value, preserve jobs, and maintain the loyalty of vendors and customers.

McMurray Stern is a leading provider of specialty, static, and automated storage and workspaces for commercial, government, and military installations.

Grays Peak Capital is a global alternative investments firm that focuses on companies that have created value by disrupting mature industries and embracing technological innovation.

Other professionals who worked on the transaction include:

  • Edmond M. George, Michael D.Vagnoni, Nicole E. Norcross and William F. Saldutti IV of Obermayer Rebmann Maxwell & Hippel LLP, counsel to Invata, LLC;
  • Robert A. Feiner of Feiner Wolfson LLC, counsel to Invata, LLC;
  • David B. Smith of Smith Kane Holman, LLC, counsel to the equity holders of Invata, LLC;
  • Julie M. Murphy of Stradley Ronon Stevens & Young, LLP, counsel to the secured lender of Invata, LLC; and
  • Benjamin D. Burge of Rupp Pfalzgraf LLC, counsel to McMurray Stern Inc.